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Every plan is priced per site and includes Spectra AI.

Three plans, priced per site, from one site to a group. Every plan includes Spectra AI and onboarding. Talk to sales and we will size the price with you.

Plans

  • Starter

    Stock, sales, workshop, parts and books for a smaller dealership, with Spectra AI included.

    Talk to sales

    Users
    5
    Contacts
    1,000
    Active vehicles
    100
    Emails per month
    500
    • CRM, vehicles, finance and invoicing, email, sales and deals, reporting, lead pipeline, workshop and parts
    • Spectra AI: Assistant, mail drafting, Content Studio, and the marketing email and document template builders
    • The margin scheme and the stock book in the ledger
    Talk to sales
  • Professional

    Everything in Starter, plus the customer-facing surfaces, the lifecycle tools and the deeper AI.

    Talk to sales

    Users
    15
    Contacts
    Unlimited
    Active vehicles
    500
    Emails per month
    5,000
    • Everything in Starter
    • Vehicle lifecycle, vehicle health checks and the workshop diary
    • SMS and WhatsApp, and 3CX telephony
    • Customer and supplier portals, and the storefront
    • Automations, including the AI automation builder
    • Data Hub with AI Document Import and catalogue spec extraction, and AI Suggestions
    • MCP for external agents, and read-only API access
    • Warranty claims, finance proposals and calculators, and parts surcharges
    Talk to sales
  • Enterprise

    Everything in Professional, with no user, contact, vehicle or email limits, a custom domain and full API access by arrangement.

    Talk to sales

    Users
    Unlimited
    Contacts
    Unlimited
    Active vehicles
    Unlimited
    Emails per month
    Unlimited
    • Everything in Professional
    • Custom domain
    • Full API access, by arrangement
    • Unlimited users, contacts, vehicles and emails
    Talk to sales

Prices are per site, per month, and we size yours with you. Each extra site adds to the price, and onboarding is included in every plan.

Spectra AI is included in every plan

There is no AI add-on. Every plan includes the Assistant, mail drafting and Content Studio. Professional adds Document Import, AI Suggestions, MCP and the automation builder. A fair-use policy applies.

Every plan

  • Assistant
  • Mail drafting
  • Content Studio
  • Marketing email builder
  • Document template builder

From Professional

  • Automation builder
  • Document Import
  • Catalogue spec extraction
  • AI Suggestions
  • MCP and agent API clients

Compare the plans

The main features, grouped the way a dealership works. A tick means the plan includes it.

Show the plan
Spectra plan comparison: Starter, Professional and Enterprise
FeatureStarterTalk to salesProfessionalTalk to salesEnterpriseTalk to sales
Core
Users515Unlimited
Contacts1,000UnlimitedUnlimited
Active vehicles100500Unlimited
Emails per month5005,000Unlimited
In every plan: CRM and contacts; Vehicles and stock; Sales and deals; Finance and invoicing; Email; Reporting and KPIs; Lead pipeline; Workshop; Parts
Sales and stock
Finance proposals and calculatorsNot includedIncludedIncluded
Vehicle lifecycleNot includedIncludedIncluded
Storefront and website toolsNot includedIncludedIncluded
In every plan: Versioned quotes, orders and contracts; E-signature by email or in person (by SMS from Professional); Handover gate; Stock, transfers and stock report; Margin scheme and stock book
Aftersales
Workshop diaryNot includedIncludedIncluded
Vehicle health checksNot includedIncludedIncluded
Warranty claimsNot includedIncludedIncluded
Parts surchargesNot includedIncludedIncluded
In every plan: Workshop bookings and job management; Parts catalogue, till and purchase orders
Communications
SMS and WhatsAppNot includedIncludedIncluded
3CX telephonyNot includedIncludedIncluded
Subscription formsNot includedIncludedIncluded
In every plan: Email templates and campaigns
Customer surfaces
Customer portalNot includedIncludedIncluded
Supplier portalNot includedIncludedIncluded
Custom domainNot includedNot includedIncluded
In every plan: Dealer-branded quote, sign, pay, track pages
Data and developers
Data Hub import and exportNot includedIncludedIncluded
Outbound event webhooksNot includedIncludedIncluded
Read-only APINot includedIncludedIncluded
MCP for external agentsNot includedIncludedIncluded
API clients and API audit logNot includedIncludedIncluded
Full API accessNot includedNot includedBy arrangement
Spectra AI
Automation builderNot includedIncludedIncluded
Catalogue spec extractionNot includedIncludedIncluded
Document ImportNot includedIncludedIncluded
AI SuggestionsNot includedIncludedIncluded
MCP and agent API clientsNot includedIncludedIncluded
In every plan: Assistant; Mail drafting; Content Studio; Marketing email builder and document template builder
Security and control
In every plan: Eight roles and 51 permissions; TOTP two-factor sign-in; Append-only audit trail on key records; Hash-chained audit logs; Maker-checker on supplier payments; GDPR consent, anonymisation and retention tools

Pricing questions

Are prices per site, and do you charge VAT?

Prices are per site, per month, and each extra site adds to the price. Talk to sales and we will size yours with you in a demo. We do not charge VAT at present.

What does "Spectra AI is included" mean?

Every plan includes the Assistant, mail drafting, Content Studio and the marketing email and document template builders, with no add-on charge. Professional adds the automation builder, Document Import, catalogue spec extraction, AI Suggestions and MCP. A fair-use policy applies to AI usage, so ask us if you expect very heavy use.

Can I bring my data from my current system, and who does it?

Yes, and we do it. Onboarding is included in every plan: we move your stock, customers and opening balances into Spectra and train your team. On Professional, Data Hub also lets you import more yourself from CSV, JSON and Excel, and AI Document Import reads scanned documents and PDFs. We will show you what maps in a demo.

What happens when I need more than 5 users?

Starter covers 5 users and Professional covers 15. Enterprise has no user limit. Talk to us if you are not sure which fits.

Does Spectra work for a group with several sites?

Yes. Sites and depots, per-user site assignment, cross-branch stock search, transfers, branch P&L and group consolidation are part of the platform. For larger groups, Enterprise removes the limits. Prices are per site, so each extra site adds to the plan price. Talk to sales about the shape of your group.

Is there a free trial?

No. We book a demo and walk your team through the real product instead.

What is the contract length, and can I cancel?

Talk to us. We do not publish contract terms on this page yet, and we agree them with you.

Do integrations cost extra?

Connecting your own accounts, such as Xero, Twilio, HMRC or DNA Payments, needs you to hold those accounts with those providers, and their charges are theirs. Whether Spectra charges for any connection is something we confirm at the demo.

Pick a plan with us

Book a demo and we will size the plan to your users, vehicles and sites, and answer the pricing questions this page cannot.

Spectra. The DMS for leisure dealers.