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Storefront and portalsFrom Professional

Every page your customer sees carries your brand.

The website, online shop and pages for a quote, signature, payment or health-check approval all wear your name and colours. They read from the same stock and customer records.

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A dealer-branded quote page prepared for a customer, with illustrative finance options and an accept button.

What it does

A storefront that reads your stock.

From Professional, build the site with the theme builder, set SEO and delivery rules, and choose which vehicles are visible. On Enterprise it can run on your own domain.

  • Theme builder, pages and SEO
  • Per-vehicle visibility
  • Delivery rules
  • Code of Practice documents
  • WordPress plugin and embeddable widget
  • Headless API
A dealer storefront home page built with the theme builder.

A portal your customers can log in to.

From Professional, the dealer-branded customer portal shows the sections you switch on, from vehicles and warranties to documents and support. Staff can preview what a customer sees with View As.

  • Per-dealer sections
  • Vehicles, warranties, bookings, documents and support
  • Staff View As preview
The customer portal home, showing a customer’s vehicle, warranty and upcoming booking.

Six pages that carry the transaction.

Secure links take customers to quote, e-signature, payment, parts tracking, health check and estimate approval pages, each in your branding. Payment pages need your DNA Payments account.

  • Quote, sign, pay, track, health check and estimate pages
  • PDF preview
  • Automatic chase reminders
The dealer-branded e-signature page with a PDF preview of the document to sign.

Suppliers who log in instead of ringing.

Suppliers get their own portal for quotes, purchase orders, deliveries and invoices, or connect by REST and EDI API with scoped keys. One supplier login can serve several dealerships.

  • Quotes, POs, deliveries, returns and invoices
  • Warranty claims
  • REST and EDI API with scoped keys
  • Per-feature switches

AI on the storefront rewrites a listing, then checks it.

With Professional, store listing Rewrite improves a description, then a second AI pass checks its factual claims against the source. You review the result and apply it to the editor.

  • If the check cannot run, Spectra tells you instead of passing the rewrite as checked.
  • Outside agents can draft a description with its sources, and it waits for a person to approve it before it goes live.

Built on Spectra core. Customers, vehicles and the books are shared by every module, and Spectra AI works across them.

See the platform

Connected modules. They work from the same customer, vehicle and money records as this one.

Works with. The systems this module connects to.

  • WordPress plugin

    Serve your Spectra storefront inside a WordPress site through a signed reverse proxy, with no iframes.

    Connect your accountFrom Professional

  • Embeddable storefront widget

    Drop your stock onto any site with a widget that does not clash with the page's styles.

    AvailableFrom Professional

  • DNA Payments

    Card payments through payment links and storefront checkout. Online quote deposits need it.

    Connect your account

  • Google Analytics 4

    Measure storefront and website traffic.

    Connect your account

  • Google Search Console

    Connect your storefront's search data.

    Connect your accountFrom Professional

Questions and answers

Can customers pay online?

Yes, through DNA Payments once your account is connected: payment links, deposits on an accepted quote and store checkout.

Can we keep our current WordPress site?

Yes. The Spectra Shop plugin brings stock and the shop into WordPress through an HMAC-signed reverse proxy, with no iframes. There is also an embeddable widget and a headless API.

Does the portal show customers everything?

No. You choose which sections appear, and staff can preview the portal as a customer using View As.

Can customers sign documents from their phone?

Yes. The e-signature page is dealer-branded with a PDF preview, and signers can type, draw or click to accept.

Can we send these links by text message?

Yes. Signature requests, payment links and health check reports can go out by SMS, and health check reports by WhatsApp too, once your Twilio account is connected.

Do suppliers need a login for each of our sites?

No. One supplier login can serve several dealerships.

Give customers pages that carry your name and colours.

Book a demo and we will show the storefront, the customer portal and the quote-to-signature pages on a phone.

Book a demoExplore the platform

Spectra. The DMS for leisure dealers.